PRSU / Pursuit Attractions and Hospitality, Inc. - تصريحات هيئة الأوراق المالية والبورصات، التقرير السنوي، بيان الوكيل

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2025 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Pursuit Attractions a

FORM 8-K Item 2.02 Results of Operations and Financial Condition.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 06, 2025 Pursuit Attractions and Hospitality, Inc. (Exact name of Registrant as Specified in Its Charter) Delaware 001-11015 36-1169950 (State or Other Jurisdiction of Incorpor

Three months ended June 30,

NEWS FOR IMMEDIATE RELEASE Exhibit 99.1 PURSUIT Reports 2025 SECOND Quarter Results • Delivered strong second quarter 2025 performance with significant year-over-year growth • Raising guidance for full year 2025 growth DENVER, August 6, 2025 - Pursuit Attractions and Hospitality, Inc. (“Pursuit”) (NYSE: PRSU) today reported results for the 2025 second quarter and raised guidance for the 2025 full

Share Purchase Agreement, dated July 1, 2025, by and among Pursuit Attractions and Hospitality, Inc. and the shareholders of Inversiones Turísticas Arenal, S.A. named therein.

EX-10.1 Exhibit 10.1 CERTAIN CONFIDENTIAL INFORMATION CONTAINED IN THIS DOCUMENT, MARKED BY [***], HAS BEEN OMITTED BECAUSE PURSUIT ATTRACTIONS AND HOSPITALITY, INC. HAS DETERMINED THE INFORMATION (I) IS NOT MATERIAL AND (II) IS THE TYPE THAT PURSUIT ATTRACTIONS AND HOSPITALITY, INC. TREATS AS PRIVATE OR CONFIDENTIAL. SHARE PURCHASE AGREEMENT by and among 3-101-932323 SOCIEDAD ANÓNIMA (as Buyer) a

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 1, 2025 Pursuit Attractions

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 1, 2025 Pursuit Attractions and Hospitality, Inc. (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporati

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K  ANNUAL REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2024 or  TRANSITION REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number: 001-11015 A. Full title of the plan and the add

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 22, 2025 Pursuit Attractions

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 22, 2025 Pursuit Attractions and Hospitality, Inc. (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporati

Form of Performance Stock Unit Agreement, effective as of February 25, 2025, pursuant to the 2017 Pursuit Attractions and Hospitality, Inc. Omnibus Incentive Plan.

Exhibit 10.4 2017 PURSUIT ATTRACTIONS AND HOSPITALITY, INC. OMNIBUS INCENTIVE PLAN PERFORMANCE STOCK UNIT AGREEMENT Performance Stock Units (“Performance Stock Units” or this “Award”) are hereby awarded by Pursuit Attractions and Hospitality, Inc. (the “Corporation”), a Delaware corporation, effective [], 2025 (the “Grant Date”), to (“Employee”) in accordance with the following terms and condition

Form of Restricted Stock Unit Agreement – Non-Employee Directors (Crestview), effective as of February 25, 2025, pursuant to the 2017 Pursuit Attractions and Hospitality, Inc. Omnibus Incentive Plan.

Exhibit 10.3 2017 PURSUIT ATTRACTIONS AND HOSPITALITY, INC. OMNIBUS INCENTIVE PLAN RESTRICTED STOCK UNITS AGREEMENT For Non-Employee Directors Restricted Stock Units (“Units”) are hereby awarded by Pursuit Attractions and Hospitality, Inc. (the “Company”), a Delaware corporation, effective [] (“Grant Date”), to [] (“Director”) in accordance with the following terms and conditions: 1. Unit Award. T

Form of Restricted Stock Unit Agreement - Employees, effective as of February 25, 2025, pursuant to the 2017 Pursuit Attractions and Hospitality, Inc. Omnibus Incentive Plan.

Exhibit 10.1 2017 PURSUIT ATTRACTIONS AND HOSPITALITY, INC. OMNIBUS INCENTIVE PLAN RESTRICTED STOCK UNITS AGREEMENT Restricted Stock Units (“Units”) are hereby awarded by Pursuit Attractions and Hospitality, Inc. (the “Corporation”), a Delaware corporation, effective [], to [] (“Employee”) in accordance with the following terms and conditions: 1. Unit Award. The Corporation hereby awards Employee

Form of Restricted Stock Unit Agreement – Non-Employee Directors, effective as of February 25, 2025, pursuant to the 2017 Pursuit Attractions and Hospitality, Inc. Omnibus Incentive Plan.

Exhibit 10.2 2017 PURSUIT ATTRACTIONS AND HOSPITALITY, INC. OMNIBUS INCENTIVE PLAN RESTRICTED STOCK UNITS AGREEMENT For Non-Employee Directors Restricted Stock Units (“Units”) are hereby awarded by Pursuit Attractions and Hospitality, Inc. (the “Company”), a Delaware corporation, effective [] (“Grant Date”), to [] (“Director”) in accordance with the following terms and conditions: 1. Unit Award. T

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2025 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Pursuit Attractions

Three months ended March 31,

NEWS FOR IMMEDIATE RELEASE Exhibit 99.1 PURSUIT Reports 2025 FIRST Quarter Results • Delivered solid first quarter 2025 performance • Key performance indicators remain strong • Maintaining outlook for strong full year 2025 growth DENVER, May 8, 2025 - Pursuit Attractions and Hospitality, Inc. (“Pursuit”) (NYSE: PRSU) today reported results for the 2025 first quarter and reaffirmed guidance for the

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 08, 2025 Pursuit Attractions and Hospitality, Inc. (Exact name of Registrant as Specified in Its Charter) Delaware 001-11015 36-1169950 (State or Other Jurisdiction of Incorporati

Proposal 1: Election of Directors Executive Officer Biographical Information Board of Directors and Corporate Governance Stock Ownership Information Human Resources Committee Report Proposal 2: Ratification of the Selection of Deloitte & Touche LLP a

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant ☑ Filed by a Party other than the Registrant  ☐ Check the appropriate box: ☐ Preliminary Proxy Statement ☐ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ☑ Defi

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. )

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant ☑ Filed by a Party other than the Registrant  ☐ Check the appropriate box: ☐ Preliminary Proxy Statement ☐ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ☐ Defi

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2024 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Pursuit Attractions and H

Description of Pursuit Attractions and Hospitality, Inc.’s Securities.

Exhibit 4.2 DESCRIPTION OF THE REGISTRANT’S SECURITIES REGISTERED PURSUANT TO SECTION 12 OF THE SECURITIES EXCHANGE ACT OF 1934 The following summary of the capital stock of Pursuit Attractions and Hospitality, Inc. does not purport to be complete and is qualified in its entirety by reference to our restated certificate of incorporation (as amended, our “charter”), our bylaws (our “bylaws”, and to

List of Pursuit Attractions and Hospitality, Inc. Subsidiaries.

Exhibit 21.1 Pursuit Attractions and Hospitality, Inc. Foreign and Domestic Subsidiaries Company Name Jurisdiction 2121885 Alberta Ltd. Canada 2187587 Alberta Ltd. Canada 2195137 Alberta Ltd. Canada Alaskan Park Properties, Inc. Arizona Banff-Jasper Collection Holding Corp. Canada Brewster Inc. Canada Brewster Travel Canada Inc. Canada CATC Alaska Tourism Corporation Alaska Esja Attractions ehf. I

Power of Attorney signed by Pursuit Hospitality and Attractions, Inc. Directors.

Exhibit 24.1 Power of Attorney KNOW ALL BY THESE PRESENTS, that each director whose signature appears below constitutes and appoints David W. Barry and Ellen M. Ingersoll, and each of them severally, his or her true and lawful attorneys-in-fact and agents, with full power of substitution and resubstitution, for him or her and in his or her name, place and stead, in any and all capacities, to sign

Pursuit Attractions and Hospitality, Inc. Insider Trading Policy

Exhibit 19.1 INSIDER TRADING POLICY (Effective February 26, 2025) As a Director, Executive Officer, employee, or agent of Pursuit Attractions and Hospitality, Inc., or any of its affiliated companies (collectively, “Pursuit” or the “Company”), there are a number of restrictions and procedures that apply to your trading Pursuit stock. Pursuit has adopted this policy (the “Policy”) to assist you in

2017 Pursuit Attractions and Hospitality, Inc. Omnibus Incentive Plan, amended and restated effective May 24, 2022.

Exhibit 10.1 2017 Pursuit Attractions and Hospitality, Inc. Omnibus Incentive Plan Amended and Restated Effective May 24, 2022 Contents Article 1. Establishment, Purpose, and Duration 1 Article 2. Definitions 1 Article 3. Administration 7 Article 4. Shares Subject to This Plan and Maximum Awards 7 Article 5. Eligibility and Participation 10 Article 6. Stock Options 10 Article 7. Stock Appreciation

Year ended December 31,

NEWS FOR IMMEDIATE RELEASE Exhibit 99.1 PURSUIT Reports 2024 FOURTH Quarter AND FULL YEAR Results • Completed transformation into pure-play Pursuit with sale of GES • Transaction eliminated high-cost debt and established substantial liquidity to support the acceleration of Refresh, Build, Buy growth strategy • Delivered solid fourth quarter and full year 2024 performance • Guiding for strong growt

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 11, 2025 Pursuit Attractions and Hospitality, Inc. (Exact name of Registrant as Specified in Its Charter) Delaware 001-11015 36-1169950 (State or Other Jurisdiction of Incorpora

Entry into a Material Definitive Agreement, Termination of a Material Definitive Agreement, Financial Statements and Exhibits, Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement of a Registrant, Completion of Acquisition or Disposition of Assets

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): December 31, 2024 Pursuit Attractions and Hospitality, Inc. (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorp

Pursuit Attractions and Hospitality, Inc. (formerly known as Viad Corp) Unaudited Pro Forma Condensed Consolidated Financial Statements

Exhibit 99.1 Pursuit Attractions and Hospitality, Inc. (formerly known as Viad Corp) Unaudited Pro Forma Condensed Consolidated Financial Statements On December 31, 2024 (the “Closing Date”), Pursuit Attractions and Hospitality, Inc. (formerly known as Viad Corp) (the “Company”) completed the previously announced sale of its GES business. As previously disclosed in the Current Report on Form 8-K f

Credit Agreement, dated January 3, 2025, by and among Pursuit Attractions and Hospitality, Inc. and the lenders party thereto.

Exhibit 10.1 Published Deal CUSIP: 92553BAM5 Published CUSIP for Revolving Credit Facility: 92553BAN3 CREDIT AGREEMENT Dated as of January 3, 2025 among PURSUIT ATTRACTIONS AND HOSPITALITY, INC., as the Top Borrower, BREWSTER INC., as the Co-Borrower, BANK OF AMERICA, N.A., as Administrative Agent, L/C Issuer, Swing Line Lender and Lender and The Other Lenders Party Hereto BANK OF AMERICA, n.a., T

Amendment to the Restated Certificate of Incorporation of Pursuit Attractions and Hospitality, Inc.

Exhibit 3.1 CERTIFICATE OF AMENDMENT TO CERTIFICATE OF INCORPORATION OF VIAD CORP Viad Corp, a corporation organized and existing under and by virtue of the provisions of the General Corporation Law of the State of Delaware (the “General Corporation Law”), does hereby certify: First: That the name of this corporation is Viad Corp (the “Corporation”). The Corporation’s original Certificate of Incor

Amended and Restated Bylaws of Pursuit Attractions and Hospitality Inc.

Exhibit 3.2 BYLAWS OF PURSUIT ATTRACTIONS AND HOSPITALITY, iNC. INCORPORATED UNDER THE LAWS OF THE STATE OF DELAWARE AS AMENDED THROUGH DECEMBER 31, 2024 Article I OFFICES AND RECORDS Section 1.1 Delaware Office. The principal office of the Corporation in the State of Delaware shall be located in the City of Wilmington, County of New Castle, and the name and address of its registered agent is The

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): December 31, 2024 Pursuit Attractions and Hospitality, Inc. (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorp

Pursuit completes acquisition of the Jasper SkyTram in Jasper National Park

Exhibit 99.1 Pursuit completes acquisition of the Jasper SkyTram in Jasper National Park JASPER, AB – (Jan 2, 2025) – Pursuit Attractions and Hospitality Inc. (“Pursuit”) (NYSE: PRSU), announced today that it closed on the previously announced acquisition of the Jasper SkyTram, which is located in Canada’s iconic Jasper National Park. The attraction is one of Jasper’s most recognizable tourism des

Transition Agreement, dated December 30, 2024, between Viad Corp and Steven W. Moster.

Exhibit 10.1 TRANSITION AGREEMENT This Transition Agreement (the “Agreement”) is entered into by and between Steven W. Moster (“Executive”) and Viad Corp (the “Company”), effective as of December 30, 2024 (the “Effective Date”). WHEREAS, the Company has entered into that certain Equity Purchase Agreement (the “Purchase Agreement”) by and among the Company and TL Voltron Purchaser, LLC (“Buyer”), p

Viad Corp Transforms into Pursuit, a Pure-Play Attractions and Hospitality Leader, Following Completion of Sale of GES Business Will Begin Trading Under New NYSE Ticker, PRSU, on January 2, 2025 Transitions Executive Leadership and Announces Changes

Exhibit 99.1 Viad Corp Transforms into Pursuit, a Pure-Play Attractions and Hospitality Leader, Following Completion of Sale of GES Business Will Begin Trading Under New NYSE Ticker, PRSU, on January 2, 2025 Transitions Executive Leadership and Announces Changes to Board of Directors Completes Conversion of 5.5% Convertible Series A Preferred Stock SCOTTSDALE, Ariz. – Viad Corp (NYSE: VVI) (“Viad”

Regulation FD Disclosure, Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): December 27, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): December 16, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): December 09, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

VIAD CORP ANNOUNCES MANDATORY CONVERSION DATE FOR 5.5% CONVERTIBLE SERIES A PREFERRED STOCK

Exhibit 99.1 VIAD CORP ANNOUNCES MANDATORY CONVERSION DATE FOR 5.5% CONVERTIBLE SERIES A PREFERRED STOCK SCOTTSDALE, Ariz., December 9, 2024 – Viad Corp (NYSE: VVI) (“Viad” or the “Company”) today announced that it achieved the Company’s right to convert (the “Mandatory Conversion”) all of its outstanding shares of Convertible Series A Preferred Stock (the “Preferred Stock”), which carries a divid

Viad Corp Reports 2024 THIRD Quarter Results

NEWS FOR IMMEDIATE RELEASE Exhibit 99.1 Viad Corp Reports 2024 THIRD Quarter Results ▪ Strong third quarter performance at both Pursuit and GES ▪ Pursuit completes tuck-in acquisition in Glacier National Park ▪ Sale of GES for $535 million is on track to close on December 31, 2024 SCOTTSDALE, November 7, 2024 - Viad Corp (NYSE: VVI), a leading global provider of extraordinary experiences, includin

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 07, 2024 Viad Corp (Exact name of Registrant as Specified in Its Charter) Delaware 001-11015 36-1169950 (State or Other Jurisdiction of Incorporation) (Commission File Number

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be comparable to

THIRD quarter 2024 EARNINGS CALL NOVEMBER 7, 2024 Exhibit 99.2 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “can,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are i

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2024 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact

Viad Corp to Transform into Pure-Play Attractions and Hospitality Leader through Sale of GES Business to Truelink Capital for $535 Million Upon Close, Viad to Change Corporate Name to Pursuit, Reflecting Singular Focus on Delivering Unforgettable Exp

Exhibit 99.1 NEWS FOR IMMEDIATE RELEASE Viad Corp to Transform into Pure-Play Attractions and Hospitality Leader through Sale of GES Business to Truelink Capital for $535 Million Upon Close, Viad to Change Corporate Name to Pursuit, Reflecting Singular Focus on Delivering Unforgettable Experiences in Iconic Destinations Company to Host Conference Call Today at 8:30 A.M. Eastern Time SCOTTSDALE, Ar

Equity Purchase Agreement, dated as of October 20, 2024, by and among Viad Corp and TL Voltron Purchaser, LLC.

Exhibit 2.1 Execution Version EQUITY PURCHASE AGREEMENT dated as of October 20, 2024 by and among VIAD CORP and TL VOLTRON PURCHASER, LLC TABLE OF CONTENTS ARTICLE I Definitions Section 1.01 Definitions 2 Section 1.02 Other Definitional and Interpretative Provisions 18 ARTICLE II Purchase and Sale Section 2.01 Purchase and Sale of the Purchased Interests 18 Section 2.02 Pre-Closing Transfers 18 Se

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Entry into a Material Definitive Agreement, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 20, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation (Commission File Number)

Offer Letter, dated as of October 20, 2024, between Viad and David Barry.

Exhibit 10.1 October 20, 2024 David Barry Via Email Dear David: I am pleased to offer you a promotion to the position of President and Chief Executive Officer of Viad Corp (the “Company”) effective as of the date of, and contingent on, the closing of the sale of the Company’s GES segment (the “Effective Date”). You will be based in Denver, Colorado. Effective as of the Effective Date, your annual

Divesting GES to Create Pursuit, a Pure-play, High-growth Attractions and Hospitality Company October 21, 2024 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental to results presented under

Exhibit 99.2 Divesting GES to Create Pursuit, a Pure-play, High-growth Attractions and Hospitality Company October 21, 2024 DISCLAIMER This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “can,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “targ

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 21, 2024 Viad Corp (Exact

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 21, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Amended and Restated Severance Agreement (No Change in Control) by and between Viad Corp and David Barry, dated as of October 20, 2024.

Exhibit 10.2 AMENDED AND RESTATED SEVERANCE AGREEMENT (NO CHANGE IN CONTROL) THIS AMENDED AND RESTATED SEVERANCE AGREEMENT (“Agreement”) is made and entered into as of October 20, 2024, by and between David Barry (“Mr. Barry”) and Viad Corp, a Delaware corporation (“Viad”). Viad and Mr. Barry, previously entered into that certain Severance Agreement, dated April 22, 2015 (the “Prior Agreement”). V

Form of Incentive Bonus Agreement.

Exhibit 10.3 October [], 2024 [] RE: Incentive Bonus Agreement Dear []: As an incentive for you to pursue a sale transaction of the GES segment (“GES”) (the “Potential Transaction”) of Viad Corp (the “Company”) and remain for a period of time following the transaction close, the Company is offering you the opportunity to earn the Transaction Incentive Bonus (as defined below) under the terms and c

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 12, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Numbe

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be comparable to

INVESTOR PRESENTATION September 2024 Exhibit 99.1 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended to identify

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 12, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Canadian Benchmark Replacement Conforming Changes Amendment, dated June 28, 2024, to the Credit Agreement, dated as of July 30, 2021, among Viad Corp and Bank of America, N.A., as administrative agent.

Exhibit 10.1 CANADIAN BENCHMARK REPLACEMENT CONFORMING CHANGES AMENDMENT THIS CANADIAN BENCHMARK REPLACEMENT CONFORMING CHANGES AMENDMENT (this “Agreement”), dated as of June 28, 2024, is entered into by BANK OF AMERICA, N.A., as administrative agent (in such capacity, the “Administrative Agent”). RECITALS WHEREAS, VIAD CORP, a Delaware corporation (the “Top Borrower”), BREWSTER INC., an Alberta c

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2024 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact name

Viad Corp Reports 2024 SECOND Quarter Results

NEWS FOR IMMEDIATE RELEASE Exhibit 99.1 Viad Corp Reports 2024 SECOND Quarter Results ▪ Strong second quarter results exceed prior guidance ▪ GES show performance and client spend remain strong; raising full year outlook ▪ Pursuit experiencing stronger guest demand; wildfires in Jasper bring uncertainty to full year outlook SCOTTSDALE, August 6, 2024 - Viad Corp (NYSE: VVI), a leading global provi

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be comparable to

Second quarter 2024 EARNINGS CALL August 6, 2024 Exhibit 99.2 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 06, 2024 Viad Corp (Exact name of Registrant as Specified in Its Charter) Delaware 001-11015 36-1169950 (State or Other Jurisdiction of Incorporation) (Commission File Number)

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 29, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 26, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 17, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 26, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

VIAD CORP TO EXPAND PURSUIT’S COLLECTION OF ATTRACTIONS WITH ACQUISITION OF JASPER SKYTRAM

Exhibit 99.1 VIAD CORP TO EXPAND PURSUIT’S COLLECTION OF ATTRACTIONS WITH ACQUISITION OF JASPER SKYTRAM SCOTTSDALE, June 26, 2024 - Viad Corp (NYSE: VVI), a leading global provider of extraordinary experiences, including attractions, hospitality, exhibition services, and experiential marketing, today announced that it has entered into an agreement to acquire the Jasper SkyTram attraction in Jasper

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K  ANNUAL REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2023 or  TRANSITION REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number: 001-11015 A. Full title of the plan and the add

DEREK P. LINDE NAMED PRESIDENT OF GES AS PART OF EXPANDED ROLE

Exhibit 99.1 DEREK P. LINDE NAMED PRESIDENT OF GES AS PART OF EXPANDED ROLE SCOTTSDALE, June 3, 2024 - Viad Corp (NYSE: VVI), a leading global provider of extraordinary experiences, including attractions, hospitality, exhibition services, and experiential marketing, today announced the promotion of Derek P. Linde to GES President, in addition to his existing role as Viad’s Chief Operating Officer,

Regulation FD Disclosure, Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 3, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IR

Severance Agreement (No Change in Control) between Viad Corp and Derek P. Linde, effective as of June 3,2024.

Exhibit 10.1 SEVERANCE AGREEMENT (NO CHANGE IN CONTROL) THIS SEVERANCE AGREEMENT (the “Agreement”), dated the 3rd day of June, 2024, is by and between, on the one hand, Derek Linde (“Mr. Linde”), and, on the other hand, Viad Corp, a Delaware corporation (“Viad”) and Global Experience Specialists Inc. (“GES,” and together with Viad, the “Company”). The Company and Mr. Linde agree as follows: 1. The

Year Ended December 31,

May 31, 2024 United States Securities and Exchange Commission Division of Corporation Finance Office of Trade & Services 100 F Street, N.

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be comparable to

INVESTOR PRESENTATION May 2024 Exhibit 99.1 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended to identify our fo

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 23, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IR

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 15, 2024 Viad Corp (Exact nam

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 15, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IR

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2024 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact nam

Form of Performance Stock Unit Agreement pursuant to the 2017 Viad Corp Omnibus Incentive Plan.

277466432 v8 Exhibit 10.2 2017 VIAD CORP OMNIBUS INCENTIVE PLAN PERFORMANCE STOCK UNIT AGREEMENT Performance Stock Units (“Performance Stock Units” or this “Award”) are hereby awarded by Viad Corp (“Viad” or “Corporation”), a Delaware corporation, effective [], 2024 (the “Grant Date”), to (“Employee”) in accordance with the following terms and conditions. Capitalized terms used but not defined her

Viad Corp Reports 2024 First Quarter Results

Exhibit 99.1 Viad Corp Reports 2024 First Quarter Results ▪ Pursuit delivered 14% revenue growth and successfully launched new attraction ▪ GES drove margin expansion with healthy revenue growth ▪ Maintain outlook for strong full year growth as positive trends continue for both businesses SCOTTSDALE, May 2, 2024 - Viad Corp (NYSE: VVI), a leading global provider of extraordinary experiences, inclu

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA” and ”Adjusted Net Income (Loss)”, which are supplemental to results presented under accounting principles generally accepted in the United States of America (“GA

FIRST quarter 2024 EARNINGS CALL MAY 2, 2024 Exhibit 99.2 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended to i

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 2, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IRS

Entry into a Material Definitive Agreement, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): April 26, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

Fourth Amendment, dated April 26, 2024, to the Credit Agreement, dated as of July 30, 2021, among Viad Corp, Bank of America, N.A., and the lenders and letter of credit issuers party thereto from time to time.

Exhibit 10.1 FOURTH AMENDMENT This FOURTH AMENDMENT, dated as of April 26, 2024 (this “Amendment”), is by and among VIAD CORP, a Delaware corporation (the “Top Borrower”), BREWSTER INC., an Alberta corporation (the “Co-Borrower” and, together with the Top Borrower, the “Borrowers”), the Lenders party hereto, BANK OF AMERICA, N.A., as administrative agent (in such capacity, the “Administrative Agen

Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): April 17, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. )

TABLE OF CONTENTS UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant ☑ Filed by a Party other than the Registrant  ☐ Check the appropriate box:  ☐ Preliminary Proxy Statement  ☐ Confidential, for Use of the Commission Only (as permitted by Rule

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. )

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant ☑ Filed by a Party other than the Registrant  ☐ Check the appropriate box: ☐ Preliminary Proxy Statement ☐ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ☐ Defi

As filed with the Securities and Exchange Commission on March 15, 2024

S-3ASR Table of Contents As filed with the Securities and Exchange Commission on March 15, 2024 Registration No.

Filing Fee Table

EX-FILING FEES Exhibit 107 Calculation of Filing Fee Tables Form S-3 (Form Type) Viad Corp (Exact Name of Registrant as Specified in its Charter) Table 1: Newly Registered and Carry Forward Securities Security Type Security Class Title Fee Calculation or Carry Forward Rule Amount Registered Proposed Maximum Offering Price Per Unit Maximum Aggregate Offering Price Fee Rate(4) Amount of Registration Fee(4) Carry Forward Form Type Carry Forward File Number Carry Forward Initial effective date Filing Fee Previously Paid In Connection with Unsold Securities to be Carried Forward Fees to Be Paid Equity Common Stock, $1.

Form of Indenture.

EX-4.4 Exhibit 4.4 VIAD CORP INDENTURE Dated as of , 20 [] Trustee TABLE OF CONTENTS Page ARTICLE I. DEFINITIONS AND INCORPORATION BY REFERENCE 1 Section 1.1. Definitions 1 Section 1.2. Other Definitions 4 Section 1.3. Incorporation by Reference of Trust Indenture Act 5 Section 1.4. Rules of Construction 5 ARTICLE II. THE SECURITIES 5 Section 2.1. Issuable in Series 5 Section 2.2. Establishment of

Current Report

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 13, 2024 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental income (loss) from discontinued operations, interest expense and interest income, income to results presented under accounting principles

Exhibit 99.1 INVESTOR PRESENTATION MARCH 2024 FORWARD-LOOKING STATEMENTS This presentation contains a number of forward-• unanticipated delays and cost overruns of our• our ability to successfully integrate and achieve looking statements. Words, and capital projects, and our ability to achieve established financial and strategic goals from variations of words, such as “will,” “may,” “expect,” esta

Incentive Compensation Recoupment Policy

Exhibit 97 Viad Corp Incentive Compensation Recoupment Policy 1. Introduction The Human Resources Committee (the “HRC”) of the Board of Directors (the “Board”) of Viad Corp, a Delaware corporation (the “Company”), has determined that it is in the best interests of the Company and its shareholders to adopt this Incentive Compensation Recoupment Policy (this “Policy”) providing for the Company’s rec

Description of Viad Corp’s Securities

Exhibit 4B DESCRIPTION OF THE REGISTRANT’S SECURITIES REGISTERED PURSUANT TO SECTION 12 OF THE SECURITIES EXCHANGE ACT OF 1934 The following summary of the capital stock of Viad Corp.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2023 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact name of

Power of Attorney signed by Viad Corp Directors.

Exhibit 24 Power of Attorney KNOW ALL BY THESE PRESENTS, that each director whose signature appears below constitutes and appoints Steven W.

List of Viad Corp Subsidiaries.

Exhibit 21 Viad Corp Foreign and Domestic Subsidiaries Company Name Jurisdiction 2121885 Alberta Ltd.

VVI / Viad Corp / Blue Grotto Capital, LLC Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 1)* VIAD CORP (Name of Issuer) Common Stock, par value $1.50 per share (Title of Class Securities) 92552R406 (CUSIP Number) December 31, 2023 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to

VVI / Viad Corp / VANGUARD GROUP INC - SCHEDULE 13G/A Passive Investment

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Schedule 13G Under the Securities Exchange Act of 1934 (Amendment No.: 7)* Name of issuer: Viad Corp Title of Class of Securities: Common Stock CUSIP Number: 92552R406 Date of Event Which Requires Filing of this Statement: December 29, 2023 Check the appropriate box to designate the rule pursuant to which this Schedule is filed: ☒ Rule 13d-

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 8, 2024 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Viad Corp Reports 2023 Fourth Quarter and Full Year Results

Exhibit 99.1 NEWS FOR IMMEDIATE RELEASE Viad Corp Reports 2023 Fourth Quarter and Full Year Results • Pursuit delivered record results with 17% full year revenue growth and continued margin expansion • GES substantially outperformed expectations with 7% full year revenue growth and healthy margins • Strong growth and margin improvement expected again in 2024 SCOTTSDALE, February 8, 2024 - Viad Cor

fourth quarter and full year 2023 EARNINGS CALL February 8, 2024 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA” and ”Net Income (Loss) Before Other Items (Adjusted Net Income (Loss))”, which are supplemental

Exhibit 99.2 fourth quarter and full year 2023 EARNINGS CALL February 8, 2024 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressio

VVI / Viad Corp / VICTORY CAPITAL MANAGEMENT INC Passive Investment

SC 13G/A 1 viad13ga412312023.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 ( Amendment No. 4)* Viad Corp. (Name of Issuer) Common Stock (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2023 (Date of Event which Requires Filing of this Statement) Check the appropriate box to designate the rule p

VVI / Viad Corp / Allspring Global Investments Holdings, LLC Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.2 ) VIAD CORP (Name of Issuer) COM (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2023 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: [X]

Regulation FD Disclosure

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 15, 2023 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2023 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact

Viad Corp Reports Results for the 2023 Third Quarter

Exhibit 99.1 Viad Corp Reports Results for the 2023 Third Quarter • Third quarter performance was strong and in line with guidance as demand for international leisure travel and live events grew • Pursuit delivered record results with significant margin expansion • GES continues to see healthy same-show Exhibition growth and new client wins at Spiro SCOTTSDALE, November 2, 2023 - Viad Corp (NYSE:

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 2, 2023 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

THIRD quarter 2023 EARNINGS CALL NOVEMBER 2, 2023 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA” and ”Income (Loss) Before Other Items”, which are supplemental to results presented under accounting principles

Exhibit 99.2 THIRD quarter 2023 EARNINGS CALL NOVEMBER 2, 2023 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended

Entry into a Material Definitive Agreement, Financial Statements and Exhibits, Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement of a Registrant

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 6, 2023 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Third Amendment, dated as of October 6, 2023, among the Company, Brewster Inc., as a co-borrower, the other loan parties party thereto, the lenders party thereto, the revolver increase lenders party thereto, the L/C issuers party thereto, the swing line lender and Bank of America, N.A., as administrative agent, which amends the Credit Agreement, dated as of July 30, 2021 (as amended by the First Amendment, dated as of March 23, 2022, and the Second Amendment, dated as of March 28, 2023), among the Company, Bank of America, N.A., as administrative agent, the swing line lender and the lenders and L/C issuers party thereto from time to time.

Exhibit 10.1 THIRD AMENDMENT This THIRD AMENDMENT, dated as of October 6, 2023 (this “Amendment”), is by and among VIAD CORP, a Delaware corporation (the “Top Borrower”), BREWSTER INC., an Alberta corporation (the “Co-Borrower”), the Guarantors party hereto, the Lenders party hereto, the L/C Issuers party hereto and BANK OF AMERICA, N.A., as Administrative Agent (in such capacity, the “Administrat

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2023 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact name

Viad Corp Reports Results for the 2023 Second Quarter

Exhibit 99.1 NEWS FOR IMMEDIATE RELEASE Viad Corp Reports Results for the 2023 Second Quarter • Strong momentum continues for leisure travel to Pursuit’s markets and GES live event activity • GES second quarter results exceeded prior guidance; raising full year outlook • Second quarter year-over-year results impacted by sale of ON Services and known shifts in timing of events that resumed normal s

SECOND quarter 2023 EARNINGS CALL AUGUST 3, 2023 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA” and ”Income (Loss) Before Other Items”, which are supplemental to results presented under accounting principles

Exhibit 99.2 SECOND quarter 2023 EARNINGS CALL AUGUST 3, 2023 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 3, 2023 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K  ANNUAL REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2022 or  TRANSITION REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number: 001-11015 A. Full title of the plan and the add

Submission of Matters to a Vote of Security Holders

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 24, 2023 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IR

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2023 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact nam

First quarter 2023 EARNINGS CALL May 4, 2023 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA” and ”Income (Loss) Before Other Items”, which are supplemental to results presented under accounting principles gene

Exhibit 99.2 First quarter 2023 EARNINGS CALL May 4, 2023 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended to i

Viad Corp Reports Results for the 2023 First Quarter

Exhibit 99.1 NEWS FOR IMMEDIATE RELEASE Viad Corp Reports Results for the 2023 First Quarter • Year-over-year growth significantly exceeded expectations • Strong momentum continues for GES live event activity and leisure travel to Pursuit’s markets • Raising full year guidance for revenue, adjusted EBITDA, and free cash flow SCOTTSDALE, May 4, 2023 - Viad Corp (NYSE: VVI), a leading provider of ex

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 4, 2023 VIAD CORP (Exact name

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 4, 2023 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IRS

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. )

TABLE OF CONTENTS UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant ☑ Filed by a Party other than the Registrant  ☐ Check the appropriate box:  ☐ Preliminary Proxy Statement  ☐ Confidential, for Use of the Commission Only (as permitted by Rule

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. )

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant ☑ Filed by a Party other than the Registrant  ☐ Check the appropriate box: ☐ Preliminary Proxy Statement ☐ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ☐ Defi

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 28, 2023 Viad Corp (Exact n

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 28, 2023 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

Second Amendment, dated as of March 28, 2023, among the Company, the other loan parties party thereto, the lenders party thereto and Bank of America, N.A., as administrative agent, which amends the Credit Agreement, dated as of July 30, 2021 (as amended by the First Amendment, dated as of March 23, 2022), among the Company, Bank of America, N.A., as administrative agent, and the lenders party thereto from time to time.

Exhibit 10.1 SECOND AMENDMENT SECOND AMENDMENT, dated as of March 28, 2023 (this “Amendment”), to the Credit Agreement, dated as of July 30, 2021, among VIAD CORP, a Delaware corporation (“Borrower”), the lenders from time to time party thereto (collectively, the “Lenders” and individually, a “Lender”) and Bank of America, N.A., as Administrative Agent (in such capacity, the “Administrative Agent”

Description of Viad Corp’s Securities

Exhibit 4B DESCRIPTION OF THE REGISTRANT’S SECURITIES REGISTERED PURSUANT TO SECTION 12 OF THE SECURITIES EXCHANGE ACT OF 1934 The following summary of the capital stock of Viad Corp.

Form of Stock Option Agreement, effective as of August 26, 2020, pursuant to the 2017 Viad Corp Omnibus Incentive Plan.

Exhibit 10.B9 2017 VIAD CORP OMNIBUS INCENTIVE AWARD PLAN STOCK OPTION GRANT NOTICE Viad Corp, a Delaware corporation (the “Company”) has granted to the participant listed below (“Participant”) the stock option (the “Option”) described in this Stock Option Grant Notice (the “Grant Notice”), subject to the terms and conditions of the 2017 Viad Corp Omnibus Incentive Award Plan (as amended from time

Power of Attorney signed by Viad Corp Directors.

Exhibit 24 Power of Attorney KNOW ALL BY THESE PRESENTS, that each director whose signature appears below constitutes and appoints Steven W.

Form of Restricted Stock Units Agreement, effective as of May 26, 2022, pursuant to the Amended and Restated 2017 Corp Omnibus Incentive Plan.

Exhibit 10.B10 AMENDED & RESTATED 2017 VIAD CORP OMNIBUS INCENTIVE PLAN RESTRICTED STOCK UNITS AGREEMENT (Effective May 26, 2022) Restricted Stock Units (“Units”) are hereby awarded by Viad Corp (the “Corporation”), a Delaware corporation, effective May 26, 2022, to [NAME] (“Employee”), in accordance with the following terms and conditions: 1. Unit Award. The Corporation hereby awards Employee [UN

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2022 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact name of

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q/A (Amendment No. 1)

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q/A (Amendment No. 1) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2022 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11

List of Viad Corp Subsidiaries.

Exhibit 21 Viad Corp Foreign and Domestic Subsidiaries Company Name Jurisdiction 2121885 Alberta Ltd.

Form of Restricted Stock Units Agreement, effective as of February 23, 2021, pursuant to the 2017 Corp Omnibus Incentive Plan.

Exhibit 10.B11 2017 VIAD CORP OMNIBUS INCENTIVE PLAN RESTRICTED STOCK UNITS AGREEMENT For Short-Term Vesting Awards (Effective as of February 23, 2021) Restricted Stock Units (“Units”) are hereby awarded by Viad Corp (“Company”), a Delaware corporation, effective [DATE], to [NAME] (“Employee”) in accordance with the following terms and conditions: 1. Unit Award. The Corporation hereby awards the E

FOURTH QUARTER AND FULL YEAR 2022 EARNINGS CALL FEBRUARY 9, 2022 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA” and ”Income (Loss) Before Other Items”, which are supplemental to results presented under accoun

Exhibit 99.2 FOURTH QUARTER AND FULL YEAR 2022 EARNINGS CALL FEBRUARY 9, 2022 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressio

VVI / Viad Corp / VANGUARD GROUP INC - SCHEDULE 13G/A Passive Investment

SC 13G/A 1 tv02185-viadcorp.htm SCHEDULE 13G/A SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Schedule 13G Under the Securities Exchange Act of 1934 (Amendment No.: 6)* Name of issuer: Viad Corp. Title of Class of Securities: Common Stock CUSIP Number: 92552R406 Date of Event Which Requires Filing of this Statement: December 30, 2022 Check the appropriate box to designate the rule pursu

Viad Corp Reports Results for the 2022 Fourth Quarter and Full Year

Exhibit 99.1 Viad Corp Reports Results for the 2022 Fourth Quarter and Full Year • Pursuit delivered record revenue and GES outperformed expectations in 2022 • Delivered strong 2022 results through strategic focus on scaling Pursuit and improving GES’ profitability • Growth expected to continue in 2023 with fewer COVID restrictions on international travel and acceleration of new Pursuit experience

Non-Reliance on Previously Issued Financial Statements or a Related Audit Report or Completed Interim Review

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 7, 2023 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 9, 2023 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

VVI / Viad Corp / VICTORY CAPITAL MANAGEMENT INC Passive Investment

SC 13G/A 1 viad13ga312312022.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 ( Amendment No. 3)* Viad Corp. (Name of Issuer) Common Stock (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2022 (Date of Event which Requires Filing of this Statement) Check the appropriate box to designate the rule p

VVI / Viad Corp / Blue Grotto Capital, LLC Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. )* VIAD CORP (Name of Issuer) Common Stock, par value $1.50 per share (Title of Class Securities) 92552R406 (CUSIP Number) December 31, 2022 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to w

VVI / Viad Corp / Allspring Global Investments Holdings, LLC Passive Investment

SC 13G/A 1 Viad92552R406.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.1 ) VIAD CORP (Name of Issuer) COM (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2022 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which

VIAD CORP COMPLETES SALE OF NON-CORE BUSINESS UNIT

Exhibit 99.1 NEWS FOR IMMEDIATE RELEASE VIAD CORP COMPLETES SALE OF NON-CORE BUSINESS UNIT PROCEEDS PROVIDE ADDITIONAL CAPACITY FOR CONTINUED GROWTH INVESTMENT AT PURSUIT SCOTTSDALE, December 19, 2022?Viad Corp (NYSE: VVI) ), a leading provider of experiential leisure travel and live events and marketing experiences, announced today that it completed the sale of the assets of ON Services, its US-b

Regulation FD Disclosure, Financial Statements and Exhibits, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): December 15, 2022 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 25, 2022 Viad Corp (Exac

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 25, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2022 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact

Viad Corp Reports Results for the 2022 Third Quarter

Exhibit 99.1 NEWS FOR IMMEDIATE RELEASE Viad Corp Reports Results for the 2022 Third Quarter ● Q3’22 results were significantly ahead of 2021, in line with prior guidance ● Pursuit posted record revenue driven by new experiences and strengthening international leisure travel ● GES delivered strong growth driven by continued industry recovery, improved cost structure, and solid execution SCOTTSDALE

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 3, 2022 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

THIRD QUARTER 2022 EARNINGS CALL NOVEMBER 3, 2022 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA” and ”Income (Loss) Before Other Items”, which are supplemental to results presented under accounting principles

Exhibit 99.2 THIRD QUARTER 2022 EARNINGS CALL NOVEMBER 3, 2022 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as ?will,? ?may,? ?expect,? ?would,? ?could,? ?might,? ?intend,? ?plan,? ?believe,? ?estimate,? ?anticipate,? ?deliver,? ?seek,? ?aim,? ?potential,? ?target,? ?outlook,? and similar expressions are intended

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 7, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Regulation FD Disclosure, Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 9, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

Viad Corp Provides Statement on Health of Pursuit President

Exhibit 99.1 Viad Corp Provides Statement on Health of Pursuit President SCOTTSDALE, September 9, 2022 - Viad Corp (NYSE: VVI), a leading global provider of extraordinary experiences, including hospitality and leisure activities, experiential marketing, and live events, today announced that David Barry, president of its Pursuit business, has been diagnosed with a medical condition that will requir

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2022 or ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact name

Viad Corp Reports Results for the 2022 Second Quarter

Exhibit 99.1 Viad Corp Reports Results for the 2022 Second Quarter ? Q2?22 results significantly better than expected and full year expectations raised ? Strong momentum continues at GES and Pursuit ? Poised for continued growth in 2023 and beyond SCOTTSDALE, August 4, 2022 - Viad Corp (NYSE: VVI), a leading provider of experiential leisure travel and live events and marketing experiences, today r

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 4, 2022 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

Second QUARTER 2022 EARNINGS CALL August 4, 2022 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA” and ”Income (Loss) Before Other Items”, which are supplemental to results presented under accounting principles

Exhibit 99.2 Second QUARTER 2022 EARNINGS CALL August 4, 2022 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as ?will,? ?may,? ?expect,? ?would,? ?could,? ?might,? ?intend,? ?plan,? ?believe,? ?estimate,? ?anticipate,? ?deliver,? ?seek,? ?aim,? ?potential,? ?target,? ?outlook,? and similar expressions are intended

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K ? ANNUAL REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2021 or ? TRANSITION REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number: 001-11015 A. Full title of the plan and the add

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be comparable to

INVESTOR PRESENTATION JUNE 2022 Exhibit 99.1 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as ?will,? ?may,? ?expect,? ?would,? ?could,? ?might,? ?intend,? ?plan,? ?believe,? ?estimate,? ?anticipate,? ?deliver,? ?seek,? ?aim,? ?potential,? ?target,? ?outlook,? and similar expressions are intended to identify our f

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K/A (Amendment No. 1) CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 14, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commis

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be comparable to

INVESTOR PRESENTATION JUNE 2022 Exhibit 99.1 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as ?will,? ?may,? ?expect,? ?would,? ?could,? ?might,? ?intend,? ?plan,? ?believe,? ?estimate,? ?anticipate,? ?deliver,? ?seek,? ?aim,? ?potential,? ?target,? ?outlook,? and similar expressions are intended to identify our f

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 14, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits, Submission of Matters to a Vote of Security Holders

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 24, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IR

2017 Viad Corp Omnibus Incentive Plan, amended and restated effective May 24, 2022.

Exhibit 10.1 2017 Viad Corp Omnibus Incentive Plan Amended and Restated Effective May 24, 2022 Contents Article 1. Establishment, Purpose, and Duration 1 Article 2. Definitions 1 Article 3. Administration 8 Article 4. Shares Subject to This Plan and Maximum Awards 8 Article 5. Eligibility and Participation 11 Article 6. Stock Options 12 Article 7. Stock Appreciation Rights 13 Article 8. Restricted

As filed with the Securities and Exchange Commission on May 26, 2022

As filed with the Securities and Exchange Commission on May 26, 2022 Registration No.

Exhibit Fee Table

EX-FILING FEES 4 d350828dexfilingfees.htm EX-FILING FEES EXHIBIT 107 CALCULATION OF FILING FEE TABLES Form S-8 Viad Corp Table 1: Newly Registered Securities Security Type Security Class Title Fee Calculation Rule Amount Registered(1) Proposed Maximum Offering Price Per Share Maximum Aggregate Offering Price Fee Rate Amount of Registration Fee Equity Common stock, $1.50 par value per share, reserv

Form of Restricted Stock Unit Agreement by and between Viad Corp and David Barry, dated March 29, 2022.

Exhibit 10.2 2017 VIAD CORP OMNIBUS INCENTIVE PLAN RESTRICTED STOCK UNIT AGREEMENT Restricted Stock Units (?Units? or this ?Award?) are hereby awarded by Viad Corp (?Viad? or the ?Corporation?), a Delaware corporation, effective March 29, 2022 (the ?Grant Date?), to David Barry (?Employee?) in accordance with the following terms and conditions. Capitalized terms used but not defined herein shall h

Form of Restricted Stock Units Agreement - Non-Employee Directors (Crestview), effective as of February 24, 2022, pursuant to the 2017 Viad Corp Omnibus Incentive Plan.

Exhibit 10.3 2017 VIAD CORP OMNIBUS INCENTIVE PLAN RESTRICTED STOCK UNITS AGREEMENT For Non-Employee Directors Effective February 24, 2022 Restricted Stock Units (?Units?) are hereby awarded by Viad Corp (?Company?), a Delaware corporation, effective [] (?Grant Date?), to [] (?Director?) in accordance with the following terms and conditions: 1. Unit Award. The Company hereby awards the Director []

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2022 or ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact nam

Form of Restricted Stock Units Agreement - Non-Employee Directors (Others), effective as of February 24, 2022, pursuant to the 2017 Corp Omnibus Incentive Plan.

Exhibit 10.4 2017 VIAD CORP OMNIBUS INCENTIVE PLAN RESTRICTED STOCK UNITS AGREEMENT For Non-Employee Directors Effective February 24, 2022 Restricted Stock Units (?Units?) are hereby awarded by Viad Corp (?Company?), a Delaware corporation, effective [] (?Grant Date?), to [] (?Director?) in accordance with the following terms and conditions: 1. Unit Award. The Company hereby awards the Director []

Viad Corp Reports Results for the 2022 First Quarter

Exhibit 99.1 NEWS FOR IMMEDIATE RELEASE Viad Corp Reports Results for the 2022 First Quarter ? Q122 results significantly better than expected and full year expectations raised ? Pursuit Refresh, Build, Buy strategy continues to fuel growth ? GES launches Spiro to accelerate growth in Brand Experiences SCOTTSDALE, May 5, 2022 - Viad Corp (NYSE: VVI), a leading provider of experiential leisure trav

FIRST QUARTER 2022 EARNINGS CALLMAY 5, 2022 NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted EBITDA”, which is supplemental to results presented under accounting principles generally accepted in the United States of Am

Exhibit 99.2 FIRST QUARTER 2022 EARNINGS CALLMAY 5, 2022 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as ?will,? ?may,? ?expect,? ?would,? ?could,? ?might,? ?intend,? ?plan,? ?believe,? ?estimate,? ?anticipate,? ?deliver,? ?seek,? ?aim,? ?potential,? ?target,? ?outlook,? and similar expressions are intended to id

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 5, 2022 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IRS

Proxy Statement

TABLE OF CONTENTS UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No.?) Filed by the Registrant ? Filed by a Party other than the Registrant ?? Check the appropriate box: ?? Preliminary Proxy Statement ?? Confidential, for Use of the Commission Only (as permitted by Rule

Regulation FD Disclosure

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): April 6, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. )

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant ? Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement ? Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ? Defin

Regulation FD Disclosure, Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): April 4, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 29, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

First Amendment, among the Company, the other loan parties party thereto, the lenders party thereto and Bank of America, N.A., as administrative agent, which amends the Credit Agreement, dated as of July 30, 2021, among the Company, Bank of America, N.A., as administrative agent, and the lenders party thereto from time to time.

Exhibit 10.1 FIRST AMENDMENT FIRST AMENDMENT, dated as of March 23, 2022 (this ?Amendment?), to the Credit Agreement, dated as of July 30, 2021, among VIAD CORP, a Delaware corporation (?Borrower?), the lenders from time to time party thereto (collectively, the ?Lenders? and individually, a ?Lender?) and Bank of America, N.A., as Administrative Agent (in such capacity, the ?Administrative Agent?),

Regulation FD Disclosure, Entry into a Material Definitive Agreement, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 23, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

VIAD CORP TO EXPAND PURSUIT’S GLACIER PARK COLLECTION WITH ACQUISITION REPORTS SOLID LIQUIDITY POSITION AND IMPROVING BUSINESS CONDITIONS AMENDS CREDIT AGREEMENT FINANCIAL COVENANTS FOR ADDITIONAL FLEXIBILITY

Exhibit 99.1 VIAD CORP TO EXPAND PURSUIT?S GLACIER PARK COLLECTION WITH ACQUISITION REPORTS SOLID LIQUIDITY POSITION AND IMPROVING BUSINESS CONDITIONS AMENDS CREDIT AGREEMENT FINANCIAL COVENANTS FOR ADDITIONAL FLEXIBILITY SCOTTSDALE, March 24, 2022 - Viad Corp (NYSE:VVI), a leading global provider of extraordinary experiences, including hospitality and leisure activities, experiential marketing, a

VVI / Viad Corp / VICTORY CAPITAL MANAGEMENT INC Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 ( Amendment No. 2)* Viad Corp. (Name of Issuer) Common Stock (Title of Class of Securities) 92552R406 (CUSIP Number) February 28, 2022 (Date of Event which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is

DEREK P. LINDE PROMOTED TO CHIEF OPERATING OFFICER, GENERAL COUNSEL & CORPORATE SECRETARY OF VIAD CORP

Exhibit 99.1 DEREK P. LINDE PROMOTED TO CHIEF OPERATING OFFICER, GENERAL COUNSEL & CORPORATE SECRETARY OF VIAD CORP SCOTTSDALE, March 1, 2022 - Viad Corp (NYSE:VVI), a leading global provider of extraordinary experiences, including hospitality and leisure activities, experiential marketing, and live events, today announced the promotion of Derek P. Linde to the expanded role of Chief Operating Off

Regulation FD Disclosure, Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 23, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

Description of Viad Corp’s Securities

Exhibit 4C DESCRIPTION OF THE REGISTRANT?S SECURITIES REGISTERED PURSUANT TO SECTION 12 OF THE SECURITIES EXCHANGE ACT OF 1934 The following summary of the capital stock of Viad Corp.

Power of Attorney signed by Viad Corp Directors.

Exhibit 24 Power of Attorney KNOW ALL BY THESE PRESENTS, that each director whose signature appears below constitutes and appoints Steven W.

List of Viad Corp Subsidiaries.

Exhibit 21 Viad Corp Foreign and Domestic Subsidiaries Company Name Jurisdiction 2121885 Alberta Ltd.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K

C UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K ? ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2021 or ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact name o

Regulation FD Disclosure, Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 21, 2022 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

BEVERLY K. CARMICHAEL JOINS VIAD CORP BOARD OF DIRECTORS

Exhibit 99.1 BEVERLY K. CARMICHAEL JOINS VIAD CORP BOARD OF DIRECTORS SCOTTSDALE, February 22, 2022 - Viad Corp (NYSE:VVI) today announced the appointment of Beverly K. Carmichael as an independent director of its Board of Directors, effective February 21, 2022. She has also been appointed to serve as a member of the Board?s Human Resources Committee. Ms. Carmichael has more than 30 years of exper

VVI / Viad Corp / VANGUARD GROUP INC - SCHEDULE 13G/A Passive Investment

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Schedule 13G Under the Securities Exchange Act of 1934 (Amendment No.: 5)* Name of issuer: Viad Corp. Title of Class of Securities: Common Stock CUSIP Number: 92552R406 Date of Event Which Requires Filing of this Statement: December 31, 2021 Check the appropriate box to designate the rule pursuant to which this Schedule is filed: ??Rule 13d

Viad Corp Reports Results for the 2021 Fourth Quarter and Full Year

Exhibit 99.1 Viad Corp Reports Results for the 2021 Fourth Quarter and Full Year ? Delivers significant improvement in full year results with continued recovery at both Pursuit and GES ? Pursuit fourth quarter revenue exceeds pre-COVID levels driven by new attractions ? GES fourth quarter revenue increases 38% on sequential quarter basis SCOTTSDALE, February 10, 2022 - Viad Corp (NYSE: VVI), a lea

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 10, 2022 VIAD CORP (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

VVI / Viad Corp / DIMENSIONAL FUND ADVISORS LP - SEC SCHEDULE 13G Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 12 )* Viad Corp (Name of Issuer) Common Stock (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2021 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is

VVI / Viad Corp / VICTORY CAPITAL MANAGEMENT INC Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 ( Amendment No. 1)* Viad Corp. (Name of Issuer) Common Stock (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2021 (Date of Event which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is

VVI / Viad Corp / WELLS FARGO & COMPANY/MN Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 1) VIAD CORP (Name of Issuer) COM (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2021 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: [X]

VVI / Viad Corp / Allspring Global Investments Holdings, LLC Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. ) VIAD CORP (Name of Issuer) COM (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2021 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: [X] R

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2021 or ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact

Viad Corp Reports Results for the 2021 Third Quarter

Exhibit 99.1 Viad Corp Reports Results for the 2021 Third Quarter ? Revenue reaches 66% of pre-COVID levels as business activity continues to accelerate at Pursuit and GES ? Net Income and free cash flow turn positive ? Pursuit opens third new attraction this year SCOTTSDALE, November 4, 2021 - Viad Corp (NYSE: VVI), a leading provider of experiential leisure travel and live events and marketing e

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 4, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted Segment EBITDA”, which is Adjusted Segment EBITDA is defined by management as net income attributable to supplemental to results presented under accounting principles ge

Exhibit 99.1 INVESTOR PRESENTATION SEPTEMBER 2021Exhibit 99.1 INVESTOR PRESENTATION SEPTEMBER 2021 FORWARD-LOOKING STATEMENTS This presentation contains a number of forward-? travel industry disruptions;? our exposure to labor cost increases and work looking statements. Words, and variations of words, stoppages related to unionized employees; ? our ability to successfully integrate and achieve suc

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 22, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Numbe

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 25, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2021 or ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact name

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 5, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

Viad Corp Reports Results for the 2021 Second Quarter Completes Debt Refinancing for Enhanced Financial Flexibility

Exhibit 99.1 Viad Corp Reports Results for the 2021 Second Quarter Completes Debt Refinancing for Enhanced Financial Flexibility ? Sequential quarter revenue more than doubles as business activity accelerates at Pursuit and GES ? New debt structure provides strong foundation for continued growth PHOENIX, August 5, 2021 - Viad Corp (NYSE: VVI), a leading provider of experiential leisure travel and

Entry into a Material Definitive Agreement, Termination of a Material Definitive Agreement, Financial Statements and Exhibits, Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement of a Registrant

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 30, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

$500,000,000 Credit Agreement among Viad Corp, Bank of America, N.A., and other lenders party thereto, dated as of July 30, 2021

Exhibit 10.1 Published Deal CUSIP: 92553BAJ2 Published CUSIP for Revolving Credit Facility: 92553BAK9 Published CUSIP for Initial Term Facility: 92553BAL7 CREDIT AGREEMENT Dated as of July 30, 2021 among VIAD CORP, as the Borrower, BANK OF AMERICA, N.A., as Administrative Agent, L/C Issuer, Swing Line Lender and Lender and The Other Lenders Party Hereto BANK OF AMERICA, n.a., TRUIST SECURITIES, IN

VIAD CORP SCHEDULES SECOND QUARTER 2021 EARNINGS CALL ENDS 2021 SECOND QUARTER IN SOLID LIQUIDITY POSITION LAUNCHES PROCESS TO REFINANCE 2023 DEBT MATURITY

Exhibit 99.1 VIAD CORP SCHEDULES SECOND QUARTER 2021 EARNINGS CALL ENDS 2021 SECOND QUARTER IN SOLID LIQUIDITY POSITION LAUNCHES PROCESS TO REFINANCE 2023 DEBT MATURITY PHOENIX, July 13, 2021?Viad Corp (NYSE: VVI), a leading provider of experiential leisure travel and live events and marketing experiences, announced today the details of its 2021 second quarter earnings call, its preliminary June 3

Regulation FD Disclosure, Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 13, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 11-K ? ANNUAL REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2020 or ? TRANSITION REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number: 001-11015 A. Full title of the plan and the add

NON-GAAP FINANCIAL MEASURES This document includes the presentation of “Adjusted Segment EBITDA”, which is supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be compar

INVESTOR PRESENTATION JUNE 2021 Exhibit 99.1 Forward-looking statements This presentation contains a number of forward-looking statements. Words, and variations of words, such as ?will,? ?may,? ?expect,? ?would,? ?could,? ?might,? ?intend,? ?plan,? ?believe,? ?estimate,? ?anticipate,? ?deliver,? ?seek,? ?aim,? ?potential,? ?target,? ?outlook,? and similar expressions are intended to identify our f

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 16, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (I

Submission of Matters to a Vote of Security Holders

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 14, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IR

Quarterly Report - 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2021 or ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exact nam

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 4, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (IRS

Viad Corp Reports Results for the 2021 First Quarter Business Activity is Increasing and Financial Position Remains Strong

Exhibit 99.1 Viad Corp Reports Results for the 2021 First Quarter Business Activity is Increasing and Financial Position Remains Strong ? Advance bookings for lodging at Pursuit?s Glacier Park and Alaska Collections are pacing ahead of 2019 ? Pursuit?s collection of experiences is growing with three new attractions opening during the second and third quarters ? GES is preparing to service large-sc

- DEFA14A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No.?) Filed by the Registrant ? Filed by a Party other than the Registrant ?? Check the appropriate box: ?? Preliminary Proxy Statement ?? Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ? De

- DEF 14A

DEF 14A 1 nc10019459x1def14a.htm DEF 14A TABLE OF CONTENTS UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant ☑ Filed by a Party other than the Registrant  ☐ Check the appropriate box:  ☐ Preliminary Proxy Statement  ☐ Confidential, for Use of

- S-3ASR

Table of Contents As filed with the Securities and Exchange Commission on March 19, 2021 Registration No.

Form of Indenture.

Exhibit 4.4 VIAD CORP INDENTURE Dated as of , 20 [] Trustee TABLE OF CONTENTS Page ARTICLE I. DEFINITIONS AND INCORPORATION BY REFERENCE 1 Section 1.1. Definitions 1 Section 1.2. Other Definitions 4 Section 1.3. Incorporation by Reference of Trust Indenture Act 4 Section 1.4. Rules of Construction 5 ARTICLE II. THE SECURITIES 5 Section 2.1. Issuable in Series 5 Section 2.2. Establishment of Terms

Annual Report - 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K (Mark One) ? ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2020 or ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp (Exa

Power of Attorney signed by Viad Corp Directors.

Exhibit 24 Power of Attorney KNOW ALL BY THESE PRESENTS, that each director whose signature appears below constitutes and appoints Steven W.

List of Viad Corp Subsidiaries.

Exhibit 21 Viad Corp Foreign and Domestic Subsidiaries Company Name Jurisdiction 2121885 Alberta Ltd.

Summary of Compensation Program of Non-Employee Directors of Viad Corp, effective as of February 25, 2020.

Exhibit 10.J1 VIAD CORP SUMMARY OF COMPENSATION PROGRAM FOR NON-EMPLOYEE DIRECTORS AS OF FEBRUARY 25, 2020 Board of Directors Annual Retainer $65,000 Per Meeting Attendance Fee (for special meetings in excess of 8 in one calendar year) $1,500 Annual Restricted Stock Grant1Value $125,000 Independent Chairman of Board of Directors Annual Retainer $100,000 Audit Committee Committee Membership Annual

Form of Restricted Stock Units Agreement, by and between Viad Corp and each of Steven W. Moster and Ellen M. Ingersoll, dated February 16, 2021.

Exhibit 10.1 2017 VIAD CORP OMNIBUS INCENTIVE PLAN FORM OF RESTRICTED STOCK UNITS AGREEMENT Effective February 16, 2021 Restricted Stock Units (?Units?) are hereby awarded by Viad Corp (the ?Corporation?), a Delaware corporation, effective February 16, 2021 (the ?Grant Date?), to [] (?Employee?) in accordance with the following terms and conditions. Certain capitalized terms are defined in the Pla

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 16, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

SCHEDULE 13G

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 11 )* Viad Corp (Name of Issuer) Common Stock (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2020 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 11, 2021 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number

Viad Corp Reports Results for the 2020 Fourth Quarter and Full Year Financial Position Remains Solid and Actions to Strengthen Business Continue

Exhibit 99.1 Viad Corp Reports Results for the 2020 Fourth Quarter and Full Year Financial Position Remains Solid and Actions to Strengthen Business Continue • Total available liquidity was approximately $260 million as of December 31, 2020 • Pursuit resumes its growth journey with two new attractions to open in 2021 • GES continues to prepare for return of live events PHOENIX, February 11, 2021 -

SCHEDULE 13G SIGNATURE

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. ) VIAD CORP (Name of Issuer) COM (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2020 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: [X] R

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Schedule 13G Under the Securities Exchange Act of 1934 (Amendment No.: 4)*

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Schedule 13G Under the Securities Exchange Act of 1934 (Amendment No.: 4)* Name of issuer: Viad Corp. Title of Class of Securities: Common Stock CUSIP Number: 92552R406 Date of Event Which Requires Filing of this Statement: December 31, 2020 Check the appropriate box to designate the rule pursuant to which this Schedule is filed: ☒ Rule 13d

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 ( Amendment No. )* Viad Corp. (Name of Issuer) Common Stock (Title of Class of Securities) (CUSIP Number) December 31, 2020

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 ( Amendment No. )* Viad Corp. (Name of Issuer) Common Stock (Title of Class of Securities) 92552R406 (CUSIP Number) December 31, 2020 (Date of Event which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is

Quarterly Report - 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2020 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad

Form of Incentive Stock Option Agreement, effective as of August 26, 2020, pursuant to the 2017 Viad Corp Omnibus Incentive Award Plan.

Exhibit 10.7 2017 VIAD CORP OMNIBUS INCENTIVE AWARD PLAN EFFECTIVE AUGUST 26, 2020 STOCK OPTION GRANT NOTICE Viad Corp, a Delaware corporation (the “Company”) has granted to the participant listed below (“Participant”) the stock option (the “Option”) described in this Stock Option Grant Notice (the “Grant Notice”), subject to the terms and conditions of the 2017 Viad Corp Omnibus Incentive Award P

Financial Statements and Exhibits, Results of Operations and Financial Condition - 8-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 29, 2020 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Viad Corp Reports Results for the 2020 Third Quarter Liquidity Position Remains Strong

Exhibit 99.1 Viad Corp Reports Results for the 2020 Third Quarter Liquidity Position Remains Strong • Pursuit delivered stronger than expected performance with 60% occupancy despite ongoing border closures and other restrictions due to COVID-19 • GES continued transformation efforts with additional cost structure improvements and ongoing focus on securing future business • Total available liquidit

Submission of Matters to a Vote of Security Holders - 8-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 7, 2020 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Regulation FD Disclosure - 8-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 10, 2020 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Numbe

- DEF 14A

DEF 14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers - 8-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 27, 2020 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers - 8-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 11, 2020 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number)

- PRE 14A

PRE 14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

Quarterly Report - 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2020 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 001-11015 Viad Corp

VVI / Viad Corp. / Crestview Partners IV GP, L.P. - FORM SC 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D Under the Securities Exchange Act of 1934 Viad Corp (Name of Issuer) Common Stock, $1.50 par value per share (Title of Class of Securities) 92552R 406 (CUSIP Number) Ross A. Oliver Crestview Partners 590 Madison Avenue, 42nd Floor New York, NY 10022 (212) 906-0700 (Name, Address and Telephone Number of Person Auth

JOINT FILING AGREEMENT

EXHIBIT 1 JOINT FILING AGREEMENT In accordance with Rule 13d-1(k) under the Securities Exchange Act of 1934, as amended, each of the persons named below agrees to the joint filing of a Statement on Schedule 13D (including amendments thereto) with respect to the Common Stock, $1.

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 6, 2020 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

Viad Corp Reports Results for the 2020 Second Quarter Strengthens Liquidity Position and Enhances Financial Flexibility

Exhibit 99.1 Viad Corp Reports Results for the 2020 Second Quarter Strengthens Liquidity Position and Enhances Financial Flexibility • Secured up to $180 million investment from Crestview Partners and amended credit facility to provide financial covenant relief until September 30, 2022 • GES continues to minimize costs while supporting clients with virtual events and plans for future event activit

Registration Rights Agreement, dated August 5, 2020, by and among Viad Corp, Crestview IV VC TE Holdings, LLC, Crestview IV VC Holdings, L.P., and Crestview IV VC CI Holdings, L.P.

EX-4.1 Exhibit 4.1 REGISTRATION RIGHTS AGREEMENT BY AND AMONG Viad Corp, Crestview IV VC TE Holdings, LLC, Crestview IV VC Holdings, L.P., AND Crestview IV VC CI Holdings, L.P. Dated as of August 5, 2020 TABLE OF CONTENTS Page Article I Resale Shelf Registration 1 Section 1.1 Resale Shelf Registration Statement 1 Section 1.2 Effectiveness Period 2 Section 1.3 Subsequent Shelf Registration 2 Sectio

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year, Entry into a Material Definitive Agreement, Material Modification to Rights of Security Holders, Unregistered Sales of Equity Securities, Financial Statements and Exhibits, Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement of a Registrant, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 5, 2020 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File Number) (

Amendment to Rights Agreement, dated August 5, 2020, by and between Viad Corp and Equiniti Trust Company.

EX-10.3 Exhibit 10.3 AMENDMENT TO RIGHTS AGREEMENT THIS AMENDMENT (the "Amendment"), dated as of the 5th day of August, 2020, to the Rights Agreement (as amended or modified from time to time, the "Rights Agreement"), dated March 30, 2020, between Viad Corp, a Delaware corporation (the "Company"), and EQUINITI TRUST COMPANY (the "Rights Agent"), is being executed at the direction of the Company an

Form of Crestview Designee Indemnification Agreement.

EX-10.5 Exhibit 10.5 VIAD CORP INDEMNIFICATION AGREEMENT (Effective as of December 4, 2019) This Indemnification Agreement (this "Agreement") is dated as of August [5], 2020, and is between Viad Corp, a Delaware corporation, (the "Company") including its subsidiaries (the "Company subsidiary" also referred to collectively as the "Company"), and [] ("Indemnitee"). RECITALS A.Indemnitee currently se

Form of Indemnification Agreement

EX-10.4 Exhibit 10.4 VIAD CORP INDEMNIFICATION AGREEMENT (Effective as of December 4, 2019) This Indemnification Agreement (this "Agreement") is dated as of [insert date], and is between Viad Corp, a Delaware corporation, (the "Company") including its subsidiaries (the "Company subsidiary" also referred to collectively as the "Company"), and [insert name of indemnitee] ("Indemnitee"). RECITALS A.I

Certificate of Designations of 5.5% Series A Convertible Preferred Stock.

EX-3.1 Exhibit 3.1 CERTIFICATE OF DESIGNATIONS OF 5.5% SERIES A CONVERTIBLE PREFERRED STOCK OF VIAD CORP (Pursuant to Section 151 of the General Corporation Law of the State of Delaware) Viad Corp (the "Company"), a corporation duly organized and existing under the General Corporation Law of the State of Delaware, DOES HEREBY CERTIFY: That, pursuant to authority conferred by the Restated Certifica

Viad Corp Secures Additional Capital of up to $180 Million and Amends Credit Facility for Enhanced Financial Flexibility

EX-99.1 Exhibit 99.1 NEWS FOR IMMEDIATE RELEASE Viad Corp Secures Additional Capital of up to $180 Million and Amends Credit Facility for Enhanced Financial Flexibility ∙Commitment secured from Crestview Partners through private placement of perpetual convertible preferred stock ∙ Credit facility amended to provide financial covenant relief until September 30, 2022 PHOENIX, August 5, 2020 — Viad C

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DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 5, 2020 Viad Corp (Exact name of registrant as specified in its charter) Delaware 001-11015 36-1169950 (State or other jurisdiction of incorporation) (Commission File N

Investment Agreement, dated August 5, 2020, by and among Viad Corp, Crestview IV VC TE Holdings, LLC, Crestview IV VC Holdings, L.P., and Crestview IV VC CI Holdings, L.P.

EX-10.1 Exhibit 10.1 INVESTMENT AGREEMENT dated as of August 5, 2020 by and among Viad Corp, Crestview IV VC TE Holdings, LLC, Crestview IV VC Holdings, L.P., and Crestview IV VC CI Holdings, L.P. TABLE OF CONTENTS Page ARTICLE I PURCHASES; CLOSINGS 1 1.1 Purchases 1 1.2 First Closing 2 1.3 Subsequent Closings 3 1.4 Conditions to the Closings 4 ARTICLE II REPRESENTATIONS AND WARRANTIES 6 2.1 Repre

Amendment No. 3 to Second Amended and Restated Credit Agreement and Amendment No. 1 to Security Agreements, dated August 5, 2020, by and among Viad Corp, the guarantors party thereto, JPMorgan Chase Bank, N.A., and the lenders party thereto.

EX-10.6 Exhibit 10.6 AMENDMENT NO. 3 TO SECOND AMENDED AND RESTATED CREDIT AGREEMENT AND AMENDMENT NO. 1 TO SECURITY AGREEMENTS This Amendment No. 3 to Second Amended and Restated Credit Agreement and Amendment No. 1 to Security Agreements (this “Amendment”) is entered into as of August 5, 2020 by and among Viad Corp, a Delaware corporation (the “Borrower”), the undersigned Guarantors, JPMorgan Ch

Stockholders Agreement, dated August 5, 2020, by and among Viad Corp, Crestview IV VC TE Holdings, LLC, Crestview IV VC Holdings, L.P., and Crestview IV VC CI Holdings, L.P.

EX-10.2 Exhibit 10.2 STOCKHOLDERS AGREEMENT This Stockholders Agreement (this "Agreement") is made on August 5, 2020 (the "Effective Date"), by and among Viad Corp, a Delaware corporation (the "Company"), Crestview IV VC TE Holdings, LLC, a Delaware limited liability company ("Crestview VC TE"), Crestview IV VC Holdings, L.P., a Delaware limited partnership ("Crestview VC Holdings"), and Crestview